Marketing Manager Salary in San Jose, CA
2024 BLS OEWS Data · Management · COL Index: 195.8
$228,580
Median Salary
$284,960
Mean Salary
$116,742
COL-Adjusted
7,590
Employment
Salary Distribution
Percentile Breakdown
| Percentile | Salary | COL-Adjusted |
|---|---|---|
| 10th Percentile (Entry Level) | $134,140 | $68,509 |
| 25th Percentile | $178,430 | $91,129 |
| 50th Percentile (Median) | $228,580 | $116,742 |
| 75th Percentile | $341,340 | $174,331 |
| 90th Percentile (Top Earners) | $487,928 | $249,197 |
What Drives the Range
The $353,788 spread between the 10th and 90th percentiles for Marketing Manager positions in San Jose, CA reflects several factors. Entry-level professionals and those in smaller organizations typically fall in the lower quartiles, while senior specialists, those with in-demand certifications, and employees at large enterprises command salaries in the upper percentiles.
San Jose, CA's cost-of-living index of 195.8 means that a $228,580 median salary here has the same purchasing power as $116,742 in an average-cost U.S. city. Despite the higher cost of living, this metro area offers a deep talent pool and typically higher total compensation when including equity and bonuses.